Matrix SoColorRich, radiant color. Luminous shine. Consistently stunning results from the stylists’ #1 choice in permanent color.
Dream Age Series:
Grey coverage gets a dream makeover with 10 richly pigmented, multi-reflective shades from soft light blondes to mocha infusion for up to 100% grey coverage.
HONEY LUXE Collection:
7 warm shades, inspired from honeyed hues drenched in the sun’s soft shimmering light. Indulge in this lush, luminous palette of multi–tonal shades from caramel blondes to delectable honey brunette.
HD Color Technology Reds & Coppers:
Electrifying Shades for Maximum Vibrancy, Long-Lasting all over Intensity, or playful hints of color. HD Color Technology Reds & Coppers provide a new level of brilliant yet wearable red & copper shades, for hi-resolution red ahead of its time.
Violet Smoke Collection:
The Smoky Look has cast its cool allure everywhere today from hair to wardrobe to makeup to home décor. These wearable soft cool shades neutralize and control unwanted warm tones delivering, beautiful believable blondes.